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What I Do.

Three ways I work, usually in this order: prepare, protect, advise.

01 / Prepare

Prepare.

Media and executive training.

A participant at a podium answers questions under studio lights while others watch with notes.
When you call me
A booked interview, testimony, a new role, a funding round.
What’s included
  • Message architecture and the hard-question inventory
  • Full-day media and presentation training with on-camera reps
  • A live crisis tabletop
  • Check-ins through the following year
What you keep
The playbook, the readiness score and recorded on-camera reps.
Format
One-on-one, small team or full leadership team. In person or virtual.
Let’s talk

02 / Protect

Protect.

Crisis communications.

A facilitator stands among tables of participants during an exercise, with discussion prompts on a screen behind him.
When you call me
A breach, a regulatory action, layoffs, an executive controversy, or no plan yet.
What’s included
  • Crisis audit and scenario messaging
  • Roles, chain of command and the playbook
  • Executive tabletop and crisis media training
  • Deepfake and synthetic-media protocol
  • Activation support when it breaks
What you keep
The crisis playbook and the scenario messaging.
Format
One-on-one, small team or full leadership team. In person or virtual.
Let’s talk

03 / Advise

Advise.

Strategy and storytelling counsel.

A man and a woman, each with a hand at the chin, listen to each other at a conference.
When you call me
A new CEO or comms lead, an acquisition, a leadership change.
What’s included
  • Ongoing executive coaching
  • Messaging, positioning and narrative
  • Preparation for each audience: investors, employees, donors, regulators
  • A direct line when something changes
What you keep
A quarterly re-score of your readiness.
Format
One-on-one, small team or full leadership team. In person or virtual.
Let’s talk

Who I Work With.

  • Healthcare and life sciences
  • Nonprofits and associations
  • Technology and AI
  • Energy
  • Faith-based organizations

Working With Your Team.

I work alongside your marketing, communications, development and growth leaders. I sharpen strategy, pressure-test messaging, prepare executives, and step in on the work when it matters. Think of me as an experienced extension of your team.

How It Works.

  1. 01

    Assess

    A short assessment or a baseline readiness score.

  2. 02

    Prepare

    The message, the full-day training, the tabletop and the playbook.

  3. 03

    Advise

    Ongoing counsel, once you know what you still can’t do alone.

  4. 04

    Repeat

    A re-score each quarter, so the next moment arrives inside the relationship.

Questions.

Do you work virtually?

Yes, nationwide. In person in Indianapolis, the Washington, D.C. area, Phoenix, Chicago and Memphis.

Can you start before a crisis?

That is the point of Protect.

Is what I tell you confidential?

Yes, and a mutual NDA is available.

How do you price?

Each engagement is scoped to the situation. No hourly billing. Pricing is discussed on the call.

Let’s Talk.

This conversation is off the record.

Tell me what’s coming up. I reply within one business day.

Let’s talk